Maintaining relationships without thinking about it every day

The problem is almost never a lack of willingness. No one consciously decides to forget to reach back out to someone interesting, it just happens, buried under everything else.

The good news: maintaining a professional relationship doesn't take much. A message every few months, an update on a project, a question about theirs. What's usually missing isn't the gesture, it's the trigger that reminds you the moment has come.

That's why the follow-up status on a Linkeep contact card isn't just a tag. "Follow up," with a due date, turns a vague intention into a concrete reminder. No need to think about it every day, just the day it matters.